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Sharing Professor Jaehyuk Park's Research Updates
- Name최고관리자
- Date 2024-06-13 11:37
- Hit87
1. Social Signals Predict Contemporary Art Prices Better Than Visual Features, Particularly in Emerging Markets
Our recent publication, “Social Signals Predict Contemporary Art Prices Better Than Visual Features, Particularly in Emerging Markets,” explores the determinants of art valuation in global markets. Utilizing a comprehensive dataset of contemporary art auctions, our research reveals that social factors such as artist reputation and market conditions significantly outperform visual characteristics in predicting art prices. This study highlights the profound influence of social constructs on art valuation, particularly in emerging markets where expert knowledge is limited.